“Artificial Intelligence” (AI) has been explored in Sci-fi for over 150 years sparking the imagination of technologists, futurists, and the general public with the idea of machines that think, learn, and even surpass human intelligence. However, as we re-enter an era of “AI” being developed, sold and used across industries we start to realise that “AI” is not genuinely “intelligent” in the human sense but is more accurately described as “Artificial Knowledge” (AK). This distinction underscores AI’s role as an advanced tool for data recall and pattern recognition, rather than an entity possessing autonomous thought or understanding.